Why You Should Have Business Meetings Over Breakfast
Taking clients or employees out to lunch is a pillar of office culture. But with busy schedules and tight company budgets, it might seem like an ordeal. Lunches can not only be expensive, but you must plan your whole day around it. Even then, you could spend upwards of two hours entertaining company.
Consider instead that a breakfast meeting might be better suited for a business meeting.
1. Breakfast is more economical
There is nothing wrong with going all out for lunch but consider who you are meeting with and how long you intend for this to be. The itinerary for a lunch could include drinks, appetizers, lunch, possibly a second or even third drink. It won’t take much effort for that final bill to shoot upwards of $50.
With breakfast, however, meals are famously economical, and you will still get a lot of it. Scrambles loaded with meats and veggies, crispy toast, and hearty home fries; rich, creamy benedicts with sides of savory bacon or corned beef hash; or even a classic breakfast sandwich will still generally keep below the $10 mark for each person. Defer alcohol in favor of coffee for two people, and that alone saves you around $12.
2. Breakfast is not only ‘the most important meal of the day’, it’s also the first
You will commonly hear people say they do certain things first thing in the morning, like read the newspaper or exercise, before they’ve done anything else. That way they have a clear head to enjoy these activities before the challenges of the work day arise and cloud their focus.
This can be true for a breakfast meeting as well. At lunch, you have every excuse to cancel; a deadline just got pushed ahead, a project dropped on you unexpectantly, or maybe you are just not that hungry.
At breakfast, the meeting will be the first thing you do in the morning. You will start fresh, be able to focus completely on the person sitting in front of you, and above all else, you won’t have to rush right into the office and be welcomed with possible chaos.
3. Breakfast food can increase your energy instead of reducing it
Again, there is certainly nothing wrong with getting a beer or a glass of wine with lunch. But though clients should be treated, there is nothing worse after impressing a guest than feeling sluggish performing the rest of your tasks during the second half of your day.
Fill your empty stomach with nutrient-rich foods like eggs and fruit and sip on a cup of coffee, tea, or a glass of juice to give you the endurance you will need for the day.
4. Morning meetings
In an article published in Forbes magazine , Lady Barbara Judge described her experience meeting with clients during breakfast while she worked in finance. She described her conversion to the “business breakfast” in the 1980s and why she hasn’t forgotten how special it is.
“...breakfast is finite: It usually runs for about an hour- which suits a busy schedule! It still allows for the ‘bread-breaking’ experience, but only giving up one hour out of your day. By contrast, lunch can last 2 hours or even 3 if you have a particularly boozy luncheon guest, or an un-busy client who wants to feel busy by spending the day with you.”
Alleviate yourself of the anxieties of returning to the office for a task you have set up yourself and focus on the task at hand: enjoying a great meal with your invited guest.
5. BONUS: Morning meetings can offer more breathing rooms in terms of time
While breakfast meetings tend to be a little shorter, don’t forget that you still deserve time to think critically and spend time with your guest. Unlike diners and small breakfast joints who tend to flip tables as fast as possible, with the right restaurant, you have a chance to relax, take in a view, and forget about the pressure of leaving in a timely fashion.
With scratch kitchens like ours, you get the time you need to spend with your client, fantastic food to enjoy as you talk shop, and you can keep yourself under budget.



